AI brand visibility refers to how a company is represented inside AI-generated answers.
As buyers increasingly rely on AI systems for research and decision-making, brand perception is formed before websites, ads, or sales interactions occur.
Many leadership teams have limited visibility into:
- Whether their brand appears at all
- How accurately it is described
- Whether competitors are substituted by default
28 Labs provides executive-level visibility into how AI systems frame brands and categories, along with clear guidance on what to change and why.